Super b-ADs.

One of the main reasons I watched the Super Bowl last night (other than Tom Brady) was the widely anticipated 'commercials'. That's adverts to my friends across the pond. A 30 second slot during the Super Bowl costs over $1m and so companies go big, I mean really big! The main commercials were car companies (because they're the only ones who can afford it!) and the occasional beer or other sponsor. There were a lot of half naked women and the occasional dog trick but other than that there was nothing particularly new or original. Despite companies supposedly pulling out all the stops and spending millions on what would be their biggest advertising campaign of the year, I have to say I was rather disappointed. Yes in comparison to the usual insipid and mundane American commercials that are on TV throughout the year they were 'watchable' but I couldn't help thinking that they'd just about pulled themselves up to Britain's advertising standards and that if any English company were to spend millions and millions of dollars, the commercials really would be worth watching.

We have the fantastic delights of Compare the Meerkat (simples), Phil Collins in a gorilla suit (or so the rumours claimed!), John West Salmon, the best way to get a job with Pepsi Max and of course the Skoda Cake Car.

and one of my all time personal favourites... the T-Mobile advert. For those of you who don't know, this was just a normal day at one of the busiest commuter train stations in London... or so they thought...

So you can imagine my disappointment when the only commercial I found remotely funny was...

and that's only because I laugh at pretty much anything!

Now wouldn't you rather have a talking meerkat or a drum playing gorilla? Yea I thought so.